By Declan Ganley, Rivada CEO
Connectivity as a service is coming, and it’s going to change the way we think about being online as profoundly as cloud computing is transforming business and information technology.
Cloud computing isn’t just big business — it’s made whole categories of other businesses possible. Netflix is often cited as the biggest single customer of Amazon Web Services — but the reality is that the entire video-streaming ecosystem runs in the cloud.
Beyond streaming, software we used to buy and run on computers on premises increasingly available, or solely available, as a cloud-based service. Think Microsoft Office, or Adobe Photoshop. On the business-to-business side, CRM, ERP and the whole alphabet soup of enterprise software is in the cloud or moving there fast.